1) What are the key conventions of music video?
movement, performance, and narrative
2) What is intertextuality?
when one media text reference to another media text
3) When did music videos first become a major part of the music industry?
in 1981
4) What launched in 1981 and why were music videos an important part of the music industry in the 1980s and 1990s?
2) What is intertextuality?
when one media text reference to another media text
3) When did music videos first become a major part of the music industry?
in 1981
4) What launched in 1981 and why were music videos an important part of the music industry in the 1980s and 1990s?
the launch of MTV they revolutionized promotion, turning visual branding into a necessity for success
5) How are music videos distributed and watched in the digital age?
5) How are music videos distributed and watched in the digital age?
through centralized digital aggregators to global streaming and social platforms
BLACKPINK: How You Like That Q's:
Audience
1) What are BLACKPINK fans known as - and what would the demographics / psychographics be for the BLACKPINK audience?
they are know as 'blinks' and most of them are young (10-12)
2) What audience pleasures are offered by the music video for How You Like That?
Diversion: Music video conventions – performance, effects, fast pace
3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to BLACKPINK fans. Why did you choose those moments?
one is at 0:42 where you can see the whole background .
4) How was the How You Like That music video marketed and promoted to the audience?
1) What are BLACKPINK fans known as - and what would the demographics / psychographics be for the BLACKPINK audience?
they are know as 'blinks' and most of them are young (10-12)
2) What audience pleasures are offered by the music video for How You Like That?
Diversion: Music video conventions – performance, effects, fast pace
3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to BLACKPINK fans. Why did you choose those moments?
one is at 0:42 where you can see the whole background .
4) How was the How You Like That music video marketed and promoted to the audience?
5) Why is K-pop a global phenomenon and what has helped it to become so popular?
Industry
1) How were BLACKPINK formed and what records have they broken?
2) What other successful artists have YG Entertainment created? You may need to Google this.
1) How were BLACKPINK formed and what records have they broken?
2) What other successful artists have YG Entertainment created? You may need to Google this.
3) How has technology and the internet (known as technological convergence) changed the way audiences consume music videos?
4) How do BLACKPINK and K-pop show that the media and music industries are now global?
5) How are UK-based music videos regulated and what types of content require warnings?
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